This questionnaire will help guide us towards a clearer understanding of your brand's unique aspects and how you want it to be perceived by others. Please fill out each question provided to receive the best results!

Contact Information

Full Name *

Email *

Phone *

Business Overview

What is the name of your business? *

Can you describe in a few sentences what your business does? *

What are the core products or services your business offers? *

What inspired you to start this business? *

Target Audience

Who is your ideal customer? (Consider age, gender, income level, etc.) If you do not know, please put: Need Help *

What problem does your product or service solve for your customers? *

How do you want your customers to feel when they interact with your brand? *

Brand Personality

If your brand were a person, what three words would you use to describe its personality? *

Word 1
Word 2
Word 3

Are there any brands whose image or style you aspire to? Why? *

What are the core values that your brand represents? *

Visual Identity

Do you have specific colors or symbols in mind for your brand? What are they and why? *

How do you want your logo to feel? (e.g., modern, traditional, playful, serious) If you are not sure, please put: Need Help *

Can you list any fonts or typography styles you are drawn to? *

Market Position

Who are your main competitors? *

What do you offer that your competitors do not? *

How do you want your brand to be perceived in comparison to your competitors? *

Communication Style

What tone of voice should your brand use? (e.g., professional, friendly, authoritative, casual) If you are not sure, please put: Need Help with Tone *

How do you plan to communicate with your audience? (Social media, email, blogs, etc.) If you are not sure, please put: Need Help *

Are there specific words, phrases, or slogans you associate with your brand? *

Brand Experience

What is the most important aspect of the customer experience for your brand? *

How should your brand's values be reflected in your product or service? *

Can you describe a memorable brand experience (positive or negative) you've had with another brand? What made it stand out? *

Future Vision

Where do you see your brand in 5 years? *

Are there any new markets or demographics you aim to reach in the future? *

What legacy do you want your brand to leave? *

Feedback and Adaptation

How do you plan to gather feedback on your brand from your customers? *

Are you open to evolving your brand over time? If so, in what ways? *

I agree to terms & conditions provided by the company. By providing my phone number, I agree to receive text messages from the business.